Vertica Systems Co-Founder and Big-Data Entrepreneur Andy Palmer joins Medio as Corporate Advisor

July 9, 2012

Palmer Brings Two Decades of Leadership and a Deep Understanding of Analytics to Medio’s Domestic and Global Business Development Activities
SEATTLE, July 9, 2012 — Medio Systems Inc., leading provider of Big Data analytics utilized to increase customer understanding, engagement and monetization, today announced it has named Andy Palmer as corporate advisor. An experienced entrepreneur and corporate executive with more than two decades of experience, Palmer will help guide Medio’s strategy for domestic and global business development.

“Andy brings a proven record of building successful companies in innovative new technology spaces,” said Rob Lilleness, president and CEO of Medio Systems. "His deep understanding of the Big Data analytics market combined with his superior operational capabilities will bring additional depth, experience and insight to Medio. He perfectly fulfills the kind of proven leadership and firepower we sought to help drive us in this extremely dynamic market.”

“Medio is my kind of breakthrough company,” said Palmer. “Computing is undergoing a major shift to Big Data, cloud infrastructure, and a mobile-first development mentality. Medio is clearly ahead of the curve in terms of harnessing those powerful changes. But it’s the application of Big Data that is most exciting to me. Medio’s inGenius Suite enables marketing and business executives to holistically understand their customer base and then utilize that data to effectively engage and monetize that base in a largely automated methodology via data-driven algorithms. Plus, as a Big Data application company, Medio offers unmatched benefits in terms of time-to-market, cost, and business impact.”

Palmer was co-founder and founding CEO of Vertica Systems (acquired by HP), one of the companies that pioneered the concept since popularized as “Big Data.” He has helped found, fund or grow more than 25 innovative companies in the areas of enterprise software, analytics, the Internet, e-commerce and biotechnology. Prior to Vertica, Palmer was the senior vice president of operations and CIO for Infinity Pharmaceuticals (NASDAQ: INFI) and has held executive positions at Bowstreet (acquired by IBM), pcOrder.com and Trilogy. Palmer has served as an investor, advisor, or founding board of directors member for dozens of start-ups and currently serves as a director for Upstart, Recorded Future, Firecracker and Cloudant.

About Medio Systems

Medio Systems provides predictive analytics solutions for a connected world. Using a Big Data, cloud-based solution, Medio delivers real-time analytics capabilities increasing end-user engagement and transforming data into action and significant business value. Today, Medio's scalable Hadoop platform supports more than 140+ million users generating 1.1+ billion daily events and serves more than 15 billion personalized recommendations, ads, content, services and offers. A privately held company, Medio is backed by Accel Partners, Trilogy Equity Partners, Frazier Technology Ventures and Mohr Davidow Ventures. The company is headquartered in Seattle. For more information, visit www.medio.com.