Ticketfly Enters Agreement with ScoreBig, Announces New Partnership and Sales Channel
Ticketfly Clients Now Have Access to ScoreBig's Innovative Distribution Channels
SAN FRANCISCO and LOS ANGELES, Feb. 8, 2012 -- Ticketfly, the social ticketing platform, today announced its partnership with ScoreBig, an online platform offering savings of up to 60 percent on tickets to sports, music and theater events. ScoreBig's business model offers a unique solution for promoters and venues looking to move unsold inventory to casual fans without negatively impacting their brand or cannibalizing full-price sales.
Ticketfly provides an end-to-end, cloud-based social ticketing platform to hundreds of leading venues and event promoters throughout North America. With ScoreBig's opaque sales channel, Ticketfly clients will now have the ability to reach additional audience segments and move tickets that would otherwise go unsold. In turn, ScoreBig's consumer members will have access to Ticketfly's array of music event inventory, including events at some of the country's most notable venues.
"This partnership will provide ScoreBig members with access to savings across an increased number of events and venues in the live music space. We're excited to work with Ticketfly and their clients and integrate our opaque sales solution into their unique social ticketing platform," said Adam Kanner, CEO of ScoreBig.
By offering every ticket below retail price, ScoreBig creates an entirely new value channel for Ticketfly's venues and promoters. The unique ticketing system not only assists in filling empty seats and targeting casual fans, but does so without negatively impacting the client's brand or introducing price cannibalization. This partnership is a reflection of each company's commitment to better serve their clients and enhance the overall event discovery and ticket buying experience.
"Our relationship with ScoreBig is another reason for sports, music and other promoters to choose Ticketfly's social ticketing platform to manage all of their ticketing needs. We know that many promoters aren't yet comfortable with discounting, but ScoreBig is approaching things in a fresh way," said Dan Teree, founder, President & COO of Ticketfly. "We look forward to working together to deliver to our clients new ways of marketing and selling tickets."
Ticketfly is the social ticketing platform. The Ticketfly platform provides next-generation ticketing, website, social marketing and analytics tools that enable event promoters and venues to drive ticket sales, build community and grow revenue. Ticketfly was founded by the team that first brought event ticketing to the Web. For more information on Ticketfly, visit www.ticketfly.com . Connect on Facebook at www.facebook.com/ticketfly , or follow us on Twitter at www.twitter.com/ticketfly .
ScoreBig provides premier sports, concert and theater organizations an opaque channel to move unsold inventory without the brand or cannibalization risks associated with traditional discounting. Consumers always pay below retail price on ScoreBig's "make an offer" platform, resulting in savings of 10%-60% on live events, across all seating categories, with no fees. Named one of Forbes' "Most Promising Companies" of 2011, ScoreBig is headquartered in Los Angeles. For more information, please visit www.scorebig.com .