OneSpot Raises $5.3M To Turn Content Marketing Into Targeted Ads

November 14, 2013

OneSpot, a startup focused on what it calls “content advertising”, is announcing that it has raised $5.3 million in Series A funding, led by Mohr Davidow Ventures with participation from Mack Capital, RSL Ventures, Capital Factory, and Bazaarvoice co-founder Brett Hurt. CMO Adam Weinroth pointed out that Mohr Davidow’s investments include Rocket Fuel, which was seen as one of the first successful IPOs this summer after a period of ad-tech disappointment on the public markets. He also said that the money will allow OneSpot to expand its sales and market efforts while continuing product development.

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