OUR COMPANIES / Information Technology
DS-IQ
www.ds-iq.com
Board Members: Nancy Schoendorf
Initiatives:
Information Technology
Ticker: Private
The technology of shopper marketing
DS-IQ helps retailers and manufacturers increase sales and shopper engagement in-store and online.
DS-IQ technology is the only shopper marketing solution that targets, activates, and optimizes shopper marketing campaigns while they run. This allows retailers and manufacturers to:
1. Personalize messages using actual purchase behavior
2. Integrate digital marketing—online, in-store, and mobile
3. Maximize response in real-time
1. Personalize messages using actual purchase behavior
2. Integrate digital marketing—online, in-store, and mobile
3. Maximize response in real-time
Retailers grow their topline by increasing visits and basket. Manufacturers increase share by boosting penetration and buying rate. Marketers can unify shopper marketing across channels and engage shoppers when and where they make their decisions—both pretail and retail.
DS-IQ serves retailers such as Walmart, Supervalu, Safeway and Meijer and manufacturers such as P&G, Nestle, J&J and HP.
